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Goldsmith licensed her studio photograph of, then rising star, Prince to Vanity Fair in 1984. After Prince passed away in 2016, the Andy Warhol Foundation for the Visual Arts, Inc. (AWF) licensed an image of “Orange Prince”—an orange silkscreen portrait of the musician Prince created by Andy Warhol—to appear on the cover of a Vanity Fair special edition magazine. AWF created and licensed 15 additional prints using Goldsmith’s photograph, a black and white portrait of Price, at issue in this case.
June 2022 Update: Copyright Small Claims Court Launched
By Jeffrey E. Jacobson, Esq.
As explored early last year, the Copyright Claims Board (CCB) created by the CASE Act will start accepting claims on June 16, 2022. Claims for copyright infringement and misrepresentation will be accepted by the CCB. The initial filing fee is $40, followed by another $60 charge if the respondent does not "opt out" of the procedure. Claims up to $30,000 will be entertained and attorneys fees may be awarded. Mini cases for claims of $5000 will also be entertained. No depositions and expedited discover are permitted as part of this new procedure. This article is not intended as legal advice, as an attorney specializing in the field should be consulted. © 2022 The Jacobson Firm, P.C.On April 26, 2022, the #EsportsBizShow aired on Preediction on Esports Organizations with Chris Lamarucciola of Parabellum Esports. In this episode, Chris spoke about launching esports organization, Parabellum Esports and its related properties. He continues by exploring Parabellum Esports' current competitive teams, such as their Rainbow Six Siege team, an exploration of iRacing as well as mentioning the organization's recent acquisition by React Gaming Group.
Check the full interview here and below. https://open.spotify.com/episode/32qx9G788NATe6v523HGmu?si=nArpaPJHQEWwyMtH5hN85AOn April 12, 2022, the #EsportsBizShow aired on Preediction on NFTs, Crypto and Play 2 Earn (P2E) in esports and video games with Christopher Gonsalves of Community Gaming. In this episode, Chris spoke about starting Community Gaming New York and his original work in the cryptocurrency, bitcoin and NFT space. He continues by exploring his current work in the NFT and Play 2 Earn gaming space, including Community Gaming's recent investment and pivot to Community Gaming.io, which offers tournaments using its unique event and tournament management software as well as event prize distribution via blockchain and cryptocurrency system.
Check the full interview here and below. https://open.spotify.com/episode/67vB5JO0SDsWUvHThDbPqy?si=nx5pUH-bSo2mc6Mn6nvNsgOh, No! They Rescheduled the Harry Styles Concert! Force Majeure and “Rain or Shine” Language in a Time of Disasters and Pandemics
By Jeremy M. Evans, Esq. and Justin M. Jacobson, Esq.
The sale of many consumer goods, including concert tickets, indicates something along the lines of “rain or shine.” Does this include disasters that occur? What happens if a disaster happens? Do clients have a claim against the seller? How can attorneys advise these clients? Considering today’s unpredictable weather as well as the ongoing COVID-19 global pandemic, there has been substantial discussion regarding cancellation policies as they relate to commonly used “rain or shine” policies for live events and attractions, as well as the potential usages of “force majeure” language. One way that attorneys have managed the risk for clients is by inserting protection clauses in agreements or other written documents entered into by these individuals or businesses. Some of these provisions include force majeure, indemnification, waivers, protocols, and a seemingly “moving target” approach to handling the continued uncertainty in an ongoing, unprecedented health pandemic. In many ways, states have varied in their approaches to the pandemic, but attorneys have been more consistent in their approach of protecting their clients from lawsuits or unnecessary risk. This article will explore legal approaches to the uncertainty caused by forces outside of each party’s control. In any attorney-client relationship, trust is paramount. In any attorney-to-attorney or client-to-opposing-party or business relationship, trust is also most important. The parties should like or at least trust each to be flexible to make changes to an agreement as times and circumstances change in a way that benefits or harms both parties. This happened repeatedly during the pandemic when airlines and hotels rebooked and refunded planned trips. Attorneys and clients need to think about contingencies if and when things go wrong and how to make them right. It is a collaborative way of contracting and retaining customers. Parties that are too strict will lose trust and customers, which will affect their overall long-term profitability and sustainability. The best example is one in the endorsement and sponsorship setting. The parties should want to work together to promote one another. If the parties find that they do not like each other, they should move on, as the relationship usually continues on a downward trend. In terms of business, companies should want customers and should try to be flexible within reason. In this respect, terms and processes should be outlined in detail in written agreements, policies, and “terms and conditions” on websites, backs of admission tickets, or elsewhere so that a purchaser or any other customer is aware of the applicable regulations associated with a specific transaction or purchase. The following are some ways attorneys have addressed some of these issues.“Rain or Shine” Event Policies
It is common for many consumer goods, such as live sporting events, musical concerts, festivals, and other “ticketed” ventures, to include standard “terms and conditions” that apply to the purchaser of a particular good, such as an admission ticket. While each prospective client or business has its own specific language and necessary protections, there is a trend of live event production entities incorporating something along the lines of a “rain or shine” policy. This means that a specific live event such as an MLB baseball game (see, e.g., https://tinyurl.com/bdfpujhh) or an outdoor music festival (see, e.g., https://foresthillsstadium.com/faq) will occur whether the weather is amenable or if it is less than ideal. There are, however, exceptions to this industry custom, such as the existence of extreme or severe weather conditions making it “unsafe” or “dangerous” to attend the event. For instance, popular musical artist Harry Styles had to reschedule a live concert due to the “dangerous” road conditions resulting from a hurricane in the area (https://tinyurl.com/2s4x462k). In an attempt to assuage fans, the concert was rescheduled to a later date in the year (https://tinyurl.com/msv7sxnd); this move might not be convenient for every potential customer, but it does provide an opportunity “for the show to go on.” Furthermore, the popular third-party ticket company Ticketmaster has its own established policy as it relates to canceled events (https://tinyurl.com/2p9ay2ar). The entity has gone as far as offering a purchaser event cancellation insurance that covers “the ticket price, taxes, convenience fees and shipping charges along with other eligible event-related items . . . such as parking” (https://www.ticketmaster.com/insurance). In light of today’s uncertain conditions, it is important to be aware of these policies and ensure that clients incorporate them to best protect their financial interest. Generally, in many of these situations, most parties attempt to mitigate a patron’s loss and maintain public goodwill by rescheduling the event to a later date that hopefully does not encounter similar climate restrictions—sometimes referred to as a “rain check” (see, e.g., https://www.mlb.com/yankees/tickets/raincheck). Conversely, the operator may cancel the event altogether and refund the monies received from a client’s customers (see, e.g., https://electriczoo.com/ticketing-terms). However, in some cases, the amicable approach is not appreciated by all customers, which has resulted in a series of individual as well as class-action lawsuits by ticket purchasers against the event hosts in light of cancellations due to COVID-19 and other uncontrollable disasters (see, e.g., https://tinyurl.com/ypfnnshh; see also McMillan v. StubHub Inc., Case No. 20-cv-06392-HSG (N.D. Cal. Oct. 21, 2020); Bromley v. SXSW, LLC, No. 1:20-cv-439 (W.D. Tex. Apr. 24, 2020)). Therefore, it is crucial that a client has outlined operational procedures related to these types of situations beforehand to best protect themselves.Force Majeure Clauses
In addition to the inclusion of “rain or shine” and other weather-related policies when crafting an event cancellation policy, attorneys can also advise clients to include contractual language to protect them in the form of a force majeure clause. This provision exists to excuse a party’s nonperformance under a contract when extraordinary events or a specific “triggering event” prevents a party from fulfilling its contractual obligations. Black’s Law Dictionary (10th ed., 2014) defines a force majeure “triggering event” as “an event or effect that can be neither anticipated nor controlled” and “includes both acts of nature such as floods and hurricanes, and acts of people such as riots, strikes, and wars.” In extraordinary cases where a force majeure clause may be applicable, it is necessary to determine whether a specific event activates this provision, as its operability may eliminate or reduce any potential liability that a party might have for not performing their contractually obligated duty. In most circumstances, the terms of a contract are generally enforceable as written. In general, courts commonly look to and follow the express language contained in a force majeure clause when determining whether a particular event is listed and is therefore covered by this provision (see, e.g., Virginia Power Energy Mktg., Inc v. Apache Corp., 297 S.W.3d 397, 402 (Tex. App. Houston [14th Dist.] 2009, pet. denied) (“As we interpret the parties’ contract, including the force majeure provisions, our primary concern is to determine the parties’ intent”)). In fact, courts generally interpret force majeure clauses narrowly and will only enforce the clause and excuse a party if the provision “specifically includes the event that actually prevents a party’s performance” (see, e.g., Reade v. Stoneybrook Realty, LLC, 63 A.D.3d 433, 434 (2009) (citing Kel Kim Corp. v. Central Mkts., 70 N.Y.2d 900)). Because many courts commonly rely on the express language of a force majeure clause when determining whether a specific event is covered, it is crucial to ensure that a force majeure clause is incorporated in a client’s contract. Additionally, it is important to ensure that the drafted language explicitly lists all the possible triggering events covered by the provision (see, e.g., Virginia Power Energy Mktg., Inc v. Apache Corp., 297 S.W.3d at 402). This is because the inclusion of more specific language may make it more likely that the provision might be applicable to the specific situation (see, e.g., Perlman v. Pioneer Ltd. Partnership, 918 F.2d 1244, 1248 n.5 (5th Cir. 1990); Virginia Power Energy Mktg., Inc v. Apache Corp., 297 S.W.3d at 402). As a result, it is prudent to ensure a client unambiguously includes and directly mentions applicable force majeure events in the agreement, such as “COVID-19” along with other related verbiage such as “epidemic,” “pandemic,” “public health crisis,” “governmental or regulatory orders,” and/or “governmental restrictions on performance.” This way, a client is properly protected in the event of the occurrence of any of these events. Furthermore, in addition to explicitly stating the various applicable events, a party could also incorporate broad “catchall” language (e.g., “or other similar causes beyond the control of such party”), which might provide arguments for relief for events that were unforeseeable at the time of contracting and those that were not specifically mentioned and incorporated in the force majeure language. In cases where a client has used a force majeure clause in an agreement that does not include language explicitly referring to COVID-19 or other wording related to a health pandemic, and one or both of the parties’ performances are prevented due to the virus outbreak, one or both parties may look for relief under other interpretations of the language contained in many force majeure clauses such as claiming that the event is an “act of God” or “act of nature.” Black’s Law Dictionary defines an “act of God” as “an overwhelming, unpreventable event caused exclusively by forces of nature, such as an earthquake, flood, or tornado.” This could apply to “unusually severe weather,” which has been described as “adverse weather which at the time of year in which it occurred is unusual for the place in which it occurred” (Allied Contractors, Inc., I.B.C.A. No. 265, 1962 B.C.A. ¶ 3501, 1962 WL 9712 (I.B.C.A. Sept. 26, 1962)). Some courts interpret an “act of God” as one that solely occurs from natural forces, events, or causes (see, e.g., McWilliams v. Masterson, 112 S.W.3d 314, 320 (Tex. App. Amarillo 2003, pet. denied) (“[A]n event may be considered an act of God when it is occasioned exclusively by the violence of nature.”); Nat. Res. Def. Council v. Norton, 236 F. Supp. 3d 1198, 1220 n.9 (E.D. Cal. 2017) (quoting Black’s Law Dictionary 718 (9th ed. 2009); Cal. Civ. Code § 1511(2)). As a result, these courts might consider “acts of God” as those without any “human intervention,” and it may be argued that humans have been involved in the COVID-19 health crisis (Travelers Ins. Co. v. Williams, 378 S.W.2d 110, 113 (Tex. App.—Amarillo 1964, writ ref’d n.r.e.). However, in light of the unprecedented global health epidemic, some state courts have begun expanding the definition of what qualifies as a “natural disaster,” which is commonly inserted to in these types of provisions (see, e.g., JN Contemporary Art LLC v. Phillips Auctioneers LLC, No. 20-cv-4370, 2020 WL 7405262, at *7 (S.D.N.Y. Dec. 16, 2020)). A New York state court noted that “[a]lthough neither the New York Court of Appeals nor the Second Circuit Court of Appeals has yet addressed whether the COVID-19 pandemic should be classified as a natural disaster, the Second Circuit has identified ‘disease’ as an example of a natural disaster” eligible for force majeure protection in agreements that currently mention “natural disasters” as a potential clause triggering event (Badgley v. Varelas, 729 F.2d 894, 902 (2d Cir. 1984)). It will be interesting to see which other states follow suit as similar cases are decided. Finally, it is paramount that a client is aware of the listed remedies provided for by a contract’s force majeure provisions. This is because the clause can be drafted to permit the cancellation or termination of the entire contract upon the occurrence of a provision “triggering event.” Alternatively, the agreement might only provide for less severe relief, such as merely excusing the delay and tolling an existing agreement until the incident is resolved. Therefore, it is important in assisting a client in navigating an unforeseen disaster to not only include a force majeure provision in most every agreement but also to ensure that the language has widespread applicability as well as provides the correct relief.Doctrines of Impossibility, Impracticability, and Frustration of Purpose
In the event that no drafted agreement exists between the parties or if a written document does not contain a force majeure clause at all and does not otherwise address these types of unforeseeable events, there might be other available avenues to protect a client’s interest in the event that a disaster strikes. For instance, some states recognize and enforce a variety of common law defenses, including impossibility, impracticability, and/or frustration of purpose. These doctrines are intended to be applicable when some unforeseen and unexpected event has made the fulfillment of an obligation impossible or impracticable (see, e.g., FP Stores v. Tramontina US, Inc., 513 S.W.3d 684, 693 (Tex. App.—Houston [1st Dist.] 2016, pet. denied); City of Vernon v. City of Los Angeles, 45 Cal. 2d 710, 720 (1955) (“A thing is impossible in legal contemplation when it is not practicable; and a thing is impracticable when it can only be done at an excessive and unreasonable cost”)). The doctrine of impossibility may excuse a party’s performance when the destruction of the subject matter of the contract or the means of performance makes the performance objectively impossible. Moreover, the “impossibility” must be produced by an unanticipated event that could not have been foreseen or guarded or otherwise protected against in the contract (see, e.g., 407 E. 61st Garage v. Savoy Fifth Ave. Corp., 23 N.Y.2d 275 (N.Y. 1968)). In addition, some states, such as California, have separately codified a contractual defense of impossibility that excuses performance when it is prevented or delayed “by an irresistible, superhuman cause” (Cal. Civ. Code Section 1511(2)). Similarly, the doctrine of frustration of purpose might be applicable; it does not require the impossibility of performance under a contract but rather may terminate a contract that no longer provides the benefits that the parties bargained for because of intervening unforeseeable events, and the now-frustrated purpose was the primary reason for entering into such contract (see, e.g., U.S. v. Gen. Douglas MacArthur Senior Vill., 508 F.2d 377, 381 (2d Cir.1974)). It is clear that a disaster—whether it is a hurricane or tornado or a global health pandemic causing businesses to be mandated by the government to close or operate at limited or otherwise restricted capacity—are impossible and impractical to reasonably foresee at the time of contracting; in some cases, these events may frustrate the entire purpose of an agreement.Indemnification, Waivers, and Dispute Resolution
In addition to the potential contractual provisions as well as some common law protections mentioned above, it is common for the parties to include language that indemnifies or holds the other party harmless against a potential loss or verbiage that solely indemnifies the individual who is taking the risk by organizing the event for another. In this case, there should be written policies and procedures in place prior to the occasion, specifically in production and live event scenarios. Additionally, the talent, attendees, and others should be encouraged to sign waivers of liability and/or give disclosures of symptoms related to COVID-19 as well as following any other state-issued laws or orders. Written policies related to live events should also discuss testing requirements for all attendees. Finally, dispute resolution procedures, such as arbitration or mediation, could be included in a provision in the agreement to help the parties alleviate problems by means short of litigation. Overall, the potential losses and uncertainty of today’s current business landscape can potentially be mitigated through cooperative efforts between the parties as well as with proper written contracts with appropriate clauses addressing the procedures for a potential unforeseen disaster standing in the way of a performance. This article is not intended as legal advice, as an attorney specializing in the field should be consulted. Please review the article originally posted on the ABA website here (sorry, for ABA members only). This article was originally published in GPSOLO, Volume 39, Number 2, March/April 2022, (c) 2022 by the American Bar Association. Reproduced with permission. All rights reserved. This information or any portion thereof may not be copied or disseminated in any form or by any means or stored in an electronic database or retrieval system without the express written consent of the American Bar Association or the copyright holder04-05-22 – Jacobson’s esports business and legal textbook “The Essential Guide to the Business & Law of Esports & Professional Video Gaming” has been awarded both the STEM.org Authenticated and STEM.org Reviewed trustmarks
(New York, NY) – Justin M. Jacobson’s esports business and legal textbook, “The Essential Guide to the Business & Law of Esports & Professional Video Gaming” has been awarded both the STEM.org Authenticated and STEM.org Reviewed trustmarks. For further information, the STEM.org Authenticated trustmark streamlines consumer’s ability to identify goods that conform to the organization’s vetted standards, thus assisting with quick decision-making in favor of quality. The STEM.org Reviewed trustmark streamlines consumer’s ability to identify the content and multimedia that conform to the organization’s vetted standards, thus assisting with quick decision-making in favor of quality. STEM.org Educational Research (SER) is the longest continually-operating, privately held STEM education research and credentialing organization in America. STEM.org works closely with pedagogical researchers, an international coalition of educators, administrators, NGO’s, and schools to establish a trusted set of STEM benchmarks. The resources and proven best-practices of this initiative have led to the world’s original and most recognized, blockchain-secured algorithmic STEM credentialing framework: STEM.org Accredited™ for Programs, STEM.org Certified™ for People, and STEM.org Authenticated™ for Products.
On April 4, 2022, the #EsportsBizShow aired on Preediction on Esports Sponsorships and Partnerships with Justin Stefanovic of Misfits Gaming Group. In this episode, Justin spoke about his work in the esports space and gaming space, including his initial work as at an advertising agency. He continues by exploring his current sponsorship and partnership work on behalf of the Misfits Gaming Group, including past and current sponsorships for Misfits Gaming, Florida Mutineers and Florida Mayhem esports teams.
Check the full interview here and below. https://open.spotify.com/episode/3Q47VrBvGWkCi98p2d7GUK?si=QXzq-p_JTG6nZbTuXJ9AgA03-31-22 – Jacobson Acts As A Panelist For “The Fashion Industry’s Impact on Gaming” Panel As Part Of Ritual Motion’s Fashion in Gaming Virtual Summit
(New York, NY) – Justin M. Jacobson recently provided insight on “The Fashion Industry’s Impact on Gaming” panel as part of Ritual Motion’s Fashion in Gaming Virtual Summit. This panel explored the intersection between the fashion industry and esports and video gaming. It looked at the growth of crossover between fashion and gaming, including the emergence on new luxury brands activating in the space with professional gamers, streamers, esports organizations and teams, game publishers and developers, and event organizers, including brands such as Gucci, Ralph Lauren, and Balenciaga. The conversation continued by discussing the growth and future of digital fashion, including Louis Vuitton working with Riot Games for League of Legends in-game items and physical merchandise, Burberry creating custom in-game skins for Honor of Kings as well as brands such as Valentino and Marc Jacobs producing digital items for Animal Crossing. Finally, Justin spoke on impact will blockchain authentication have on emerging digital fashion as well as the fashion paradigms that exist due the emergence of the “metaverse.”
On March 28 2022, the #EsportsBizShow aired on Preediction on Youth Esports with Bubba Gaeddert of the Varsity Esports Foundation. In this episode, Bubba spoke about his work in the sports space before transitioning into the esports and gaming space. He continues by exploring his current work with the Varsity Esports Foundation, including how the foundation is working with high school esports programs to provide technology and educational information on the benefits of esports and gaming to students.
Check the full interview here and below. https://open.spotify.com/episode/3YdCZp62lcnmh9N2gd30rv?si=T9QaXD7NQeaoA0gBd1gv4gSome Information On U.S. Trademark Litigation
By Justin M. Jacobson, Esq. and Jeffrey E. Jacobson, Esq.
In cases where someone believes that their exclusive ownership rights in a validly registered trademark are violated by another, this individual or company has a variety of options, including potentially instituting a claim or lawsuit against them and engage in trademark litigation. In these situations, the trademark registrant might proceed against the infringer in a variety of ways, including sending appropriate notice letters or even filing documentation to initiate a formal legal proceeding in a number of potential forums. Generally, when a trademark owner first believes that their rights in a particular mark are violated, it is prudent to send a formal letter to the infringer commonly referred to as a “cease and desist” (C&D) letter. This letter directs the other party to cease from any further infringement of the mark and it might also demand other remuneration as well as contain other formal requests. The mailing of a C&D letter could be beneficial in subsequent trademark litigation as it provides the alleged infringing party with notice of their potential violation of the owner’s rights in a mark. In fact, this correspondence could later be introduced during a formal legal proceeding as evidence of notice of a violation. In some instances, if a party receives a formal notice and disregards it by continuing with their infringing practices, it might enable the mark owner to proceed against the other party on a “willful” infringement basis in addition to any other appropriate legal causes of actions. After a C&D letter is sent to an infringing party, the initiating party has a few unique options as to how to proceed and prosecute a claim. For instance, if a pending trademark application infringes or otherwise damages an existing party’s trademark registration, the damaged party can file an Opposition Proceeding with the Trademark Trial and Appeals Board (T.T.A.B.) to oppose the pending application on the basis that the application infringes or otherwise damages the owner’s trademark. Alternatively, in situations where an existing registered trademark violates another’s rights, a party can initiate a Cancellation Proceeding with the T.T.A.B. in an attempt to cancel an existing infringing registered mark. Additionally, a damaged party might turn to other means, including exploring obtaining an injunction or other court ordered relief to prevent an existing infringement. In lieu of the above options, a damaged party could also initiate a formal lawsuit in a state or federal court or even with the U.S. International Trade Commission. This is because an owner’s trademark rights are acquired through “common” law as well as achieved through state enacted legislation, which can be obtained through a formal state trademark registration process. Alternatively, a registrant can utilize the federal courts to prosecute a party that violates federal trademark laws, such as the Lanham Act. As previously explored, there exists a selection of different causes of action that might provide a party with a basis to initiate a trademark infringement lawsuit. In order to commence a legal action, the damaged party, known as the plaintiff, must file a formal document known as a “complaint” with the relevant arbitrating body such as a state or federal court or with the T.T.A.B. The required content in a specific complaint varies based on the particular legal cause of action and relief sought. Some of the relevant causes of action might include a party infringing another based on a “likelihood of confusion” between a party’s trademark and another’s mark. This type of matter is generally resolved through analysis of the “Polaroid factors,” including examining whether there is any evidence of “actual consumer confusion” as well as focusing on the “sophistication” of the prospective consumers. In addition or in lieu of this cause of action, there might be a claim by a damaged party for “tarnishment” of an existing mark as well as potentially a claim for “dilution” of a famous mark by another’s unauthorized or otherwise damaging use. Ultimately, the arbiter, whether a state or federal court or the T.T.A.B., determines whether another’s usage violates the other party’s trademark rights in a name. If a party is found to have violated any or all of the owner’s trademark rights, then the party who brought the valid claim might be entitled to recover their actual damages suffered as a result of the infringement. This recovery could be in addition to them potentially recovering their attorney’s fees, which are the amounts spent by the party pursuing the claim; and, in rare cases, they might also be entitled to statutory proscribed amounts called “statutory” damages for willful instances of infringement. While each individual situation is different, it is important that a trademark owner is aware of their duty to police any infringements, which might include taking appropriate steps such as sending “cease and desist” letters and potentially filing an appropriate state or federal lawsuit or a T.T.A.B. proceeding. Since every occurrence is different, it is crucial that a competent attorney is consulted to ensure that all the proper avenues are taken and that all the potential available remedies for the damaged party are explored. This article is not intended as legal advice, as an attorney specializing in the field should be consulted. © 2022 The Jacobson Firm, P.COn March 21 2022, the #EsportsBizShow aired on Preediction on Professional Esports Organizations with the CEO of Skillshot Media and Co-Owner of Ghost Gaming, Todd Harris. In this episode, Todd talked about his work in the esports and gaming space, including discussing the early days of founding game developer and publisher, Hi-Rez Studios and its later growth and success with its release, SMITE. He continues by exploring his current work with Skillshot Media and his job as the co-owner and part of the ownership group that purchased esports organization, Ghost Gaming.
Check the full interview here and below. https://open.spotify.com/episode/4jz7OcR23Y2rLeLaDqxpx9?si=YbkyHo5DQB6fclPFZV45Tw03-15-2022 – JACOBSON GUEST LECTURES FOR SHAWNEE STATE UNIVERSITY’S SPECIAL TOPICS IN GAME DEVELOPMENT CLASS
(New York, NY) – Justin M. Jacobson was a guest lecturer for the Special Topics in Game Development class at Shawnee State University. While speaking to the class, Justin explored a variety of legal considerations for video and software game developers. He highlighted the proper usage of business entities by game developers as well as addressed a few intellectual property protections available for game publishers and developers such as trademarks and copyrights. In addition, he provided some insight on legal matters related to game publisher/game developer licensing agreement, “user generated content,” and licenses with third-party IP owners to include existing IP in a game.
Some Intellectual Property Law Considerations for Video Game Developers and Publishers
By Justin M. Jacobson, Esq.
Proper protection of intellectual property by game publishers and game developers is of utmost importance. Usage of these protocols are especially critical as international major and independent or “indie” developers and publishers continue to grow their businesses via traditional business models (i.e., digital and physical copy sales), through the “Free-to-play” (F2P) and freemium models, as well as with the emergence of “Play-to-earn” (P2E) game titles and the creation and expansion of digital “metaverses” and associated non-fungible tokens (NFTs). As a result, a video game creator should be aware of and properly protect all of their intellectual property assets, including any relevant trademarks and copyrights.Trademark Law Protections for Game Developers and Publishers
A major intellectual property protection that exists is trademark law. A trademark registration protects a word, logo, slogan, color, sound, catchphrase, product design, a hashtag, or any combination of these used to differentiate the goods or services that one company provides from those of another. As a result, most major AAA publishers as well as many indie game developers utilize trademark law to protect their intellectual property. In fact, trademark protection can be acquired by a company on a state, federal and/or on an international level. Consequently, it is paramount that a video game or software developer ensures that they are protected in the various jurisdictions that they market, license, distribute and sell their games. While there are many benefits in obtaining a trademark registration, one of these is that it prevents another party from using the same or a confusing similar mark for the identical or similar goods or services. Similarly, a trademark registration in a name is also a valuable commodity that can be licensed or sold to a third party. The existence of a registered mark also provides the owner with the ability to stop counterfeit or “grey market” goods with the owner’s mark from entering the United States by coordinating with the U.S. Customs and Border department. Finally, another useful benefit of a trademark registration is that it can be used offensively to file infringement claims with various social media platforms to retrieve or to block potentially infringing accounts, including with Facebook, Twitter, and Instagram as well as it may be used during a website domain dispute through ICANN. While a game development or publishing company has many different trademarks to choose from, some common ones include filing for trademark protection in their game publisher or developer company name as well as in their company logo. For instance, companies such as “Riot Games” (U.S. Reg. No. 4,109,440), “Activision” (U.S. Reg. No. 1,207,377), “Nintendo” (U.S. Reg. No. 1,689,015), “Epic Games” (U.S. Reg. No. 5,712,420), and “Supercell” (U.S. Reg. No. 4,929,916), among many others, have all obtained registered trademarks in their company names as well as, in some cases, their logo. In fact, some of these companies have obtained protection in the United States as well as in other countries. A game creator could also register an individual game title or a gaming console name with their associated game or console logos. In fact, some console names are currently protected by their owners such as “Nintendo 64” (U.S. Reg. No. 2,372,472), “Playstation” (U.S. Reg. No. 2,259,732), “Xbox” (U.S. Reg. No. 2,698,179) and its successor console, “Xbox One” (U.S. Reg. No. 4,557,248). Additionally, some of these companies have also received protection for their gaming console names in the United States as well as internationally. There are also many videogame titles and associated logos that have been protected via trademark law, such as “Valorant” (U.S. Reg. No. 6,286,126), “League of Legends” (U.S. Reg. No. 3,756,125), “The Legend of Zelda Breath Of The Wild” (U.S. Reg. No. 5,277,680), “Clash of Clans” (U.S. Reg. No. 4,643,127), and “Starcraft” (U.S. Reg. No. 2,881,608). Furthermore, subsequent game titles in a specific series may also be eligible for trademark protection. For example, a game publisher has obtained protection in the original game title, “Pokémon” (U.S. Reg. No. 2,514,998) as well as for other sequel titles in the series such as “Pokémon Moon” (U.S. Reg. No. 5,214,916), “Pokémon Sun” (U.S. Reg. No. 5,214,914) and “Pokémon Go” (U.S. Reg. No. 5,646,122) in a variety of different classes and for many unique products. Similarly, the developer for first-person shooter (FPS) title, “Call of Duty” (U.S. Reg. No. 4,035,859) has obtained protection in its original title and in subsequent game names including for “Call of Duty Ghosts” (U.S. Reg. No. 4,766,061) and for “Call of Duty Black Ops” (U.S. Reg. No. 4,029,838). Finally, in addition to a software development company’s protection of their company name and logo, a game title or video game console, equipment or peripheral name and logo; these companies may also obtain protection in any “in-game” character names. In fact, many iconic game character names are protected under trademark law, including “Super Mario” (U.S. Reg. No. 6,082,304) “Pikachu” (U.S. Reg. No. 2,646,008) and “Sonic The Hedgehog” (U.S. Reg. No. 3,009,472). These entities might also protect any public marketing slogans and any identifiable “catchphrases” associated with their game, with their company, or with a specific in-game character. These companies could also obtain trademark protection for any hashtags used by them in any public marketing and publicity campaigns related to the promotion of a game or of the developer. While these are just a few common trademarkable assets owned by a game developer or publisher, it is important that a company is aware of what might be protected and how to best safeguard their tradenames in the global video game market. These considerations are particularly important if these entities began creating their own digital metaverses or “virtual worlds” as well as if they are incorporating and offering their own protected and transferable in-game items and assets, such as in the form of NFTs.Copyright Law Protections for Game Developers and Publishers
In addition to proper trademark protection for a game developer or publisher, there are existing copyright law protections that these companies might also incorporate to best protect themselves. Similar to the music industry, copyrights for a video game and computer software are a complex matter. This is because there are two separate copyrights in a video or computer game. Specifically, there is a copyrightable work in the underlying software code as a “literary” work as well as a distinct copyright in the artwork, animations, imagery, and sound as an “audiovisual” work. In fact, since a game contains and combines multiple protectable art forms (i.e., music and video) integrated and working with a computer program code that manages some or all of the audiovisual elements of the game; each component of the game is potentially protectable through copyright law. As a result, a game developer or publisher can obtain copyright protection in America and other countries in their actual finished game. A copyright might also apply to any “video” or “visual” elements utilized in the game, including any photographic images, specific in-game character design, any digitally captured moving images and animations, written text, the specific gameplay storylines, the “imagined” environments as well as geographic locations created within the game, the actual game “box” or cartridge design, in addition to the actual computer code. This might include copyright protection in both the game’s source code as well as in its object code. Furthermore, protection might be appropriate for any original music and other audio elements incorporated into the game, such as any character voices and gameplay sound effects. (Justin M. Jacobson, Esq., The Essential Guide to the Business & Law of Esports & Professional Video Gaming, 58 (CRC Press 2021). While there may be other protectible assets owned by game developers and publishers, the above is intended to highlight a few common ones used by many of the industry’s top video game creation and publishing companies. Overall, as gaming companies continue to develop original intellectual property and expand their companies, consoles, and game titles globally; the need to properly protect these assets become even more crucial to a company’s commercial success and long-term viability and profitability. This article is not intended as legal advice, as an attorney specializing in the field should be consulted. © 2022 The Jacobson Firm, P.CSome Additional Legal Protections for Small Business Owners
By Justin M. Jacobson, Esq.
Building off the initial piece, this article explores some additional available legal protections that small business owners might consider when starting or operating an existing company. While this is not an exhaustive list, it is meant to explore a few other relevant legal protocols that might assist a company in legally operating their business both effectively and efficiently. In addition to trademark and copyright protection for a company’s intellectual property assets, such as their company or product name or logo; similar protection might also be available for any trade secrets owned or established by the business, including any confidential information or any other private assets that they develop or create. In these situations, it is important to ensure that a company has written agreements in place with any third parties who contributes any work to their business as well as those who receive, review, or otherwise accesses or has access to any confidential trade documents and other related company “trade secrets.” For example, in order to obtain protection for this type of classified information, a business owner could ensure that written and executed non-disclosure agreements (referred to as “NDAs”) are in place with any individual or corporation that receives or is provided with access to the company’s confidential information. Additionally, a small business might further protect its materials by requiring any employee or third-party that contributes or has access to this information must sign an agreement that includes provision addressing confidentiality and non-disclosure obligations as they relate to the company’s confidential materials. These clauses would typically aim to prohibit the receiving party, the employee or independent contractor, from sharing any confidential trade secrets or information they receive as a result of their employment with any other third party as well as prevents the individual from using this protected information for their own benefit or purpose. Furthermore, in some cases, copyright protection might also potentially be available for the specific confidential content if it is eligible for such protection. This might include registering a copyright for a confidential written presentation or some other protected visual image, diagram or any existing confidential business model or analytics software developed by the company and that is not publicly available. In all of these cases, it is also paramount to ensure that any and all “confidential” and sensitive information is labelled as such, including affixing wording such as “confidential” or “trade secret” prominently on these materials including on any the documents, diagrams, or data. Additionally, when operating a business, there might also be some employment and labor law considerations to be aware of, including visa and immigration matters. For example, if an American-based company is hiring an employee who is a non-U.S. citizen, the company might be required to apply for and obtain a visa or other work permit or authorization to properly employ as well as pay this individual. The lack of an appropriate work permit can subject the company to substantial penalties, including potential liability for violation of status. In these cases, an eligible party must first prepare and file the appropriate visa application with the correct governmental entity to obtain the work permit. In the U.S., the organization responsible for these procedures is the U.S.C.I.S. Since the contents of each visa application differs based on which classification an individual is applying for, a small business owner should consult a specialist to ensure that they procure the appropriate visa type that provides the proper work authorization for a foreign worker. Next, once an application is submitted and the governing body approves the visa, the party must then finalize the documentation at their respective home country’s consulate or embassy. This means that the foreign individual must usually make an appointment with their local consulate’s office to finalize the work authorization procedure prior to entering the United States. Consequently, since the length of a visa differs greatly based on the anticipated time frame that the individual will be performing the paid services in the U.S., it is crucial that a business owner is aware of the time limitations and that they apply for the correct type of visa classification that correlates to the requisite time period. Since many of these processes are time consuming, certain countries, such as the U.S., have created “expedited” or other premium processing options that may be available to speed up the visa approval process and provides a decision within a set time. Furthermore, with the rise of social media and email marketing as a chief or primary marketing mechanism for most small business, it is important to understand some legal matters related to these actions as they apply to small businesses. For example, there exists the Controlling the Assault of Non-Solicited Pornography And Marketing (CAN-SPAM) Act of 2003 referred to as the “Anti-Spam” law. This legislation created national standards for commercial e-mail communications and is regulated by the Federal Trade Commission (FTC). As a result, this Anti-Spam law governs mass emails sent to individuals. This legislation is applicable when a small business sends an email mailing to their existing customers as well as when the digital correspondence is sent to target potential customers. These rules aim to distinguish between “opt-in” and “opt-out” procedures, including informing the recipients on the procedure to “opt out of receiving future email” as well as “honor[ing the] opt-out requests promptly.” There are also other requirements such as mandating that messages include a “valid physical postal address” as well as including language indicating that the email is an “advertisement” without the use of “deceptive subject lines” or “misleading header information.” Finally, as we previously explored, it is essential to include a disclosure whenever a paid sponsored post is used by a business, especially when the post involves a third-party endorser. This requirement exists due to the public nature of the statement (the social media post) and the existence of a business relationship (whether in kind or paid) between the parties. Coincidentally, similar to email business communications, all paid social media posts, testimonials and endorsements all fall under the regulatory authority of the FTC. In these cases, an explicit disclosure is required by the posting party, whether the disclosure is written, auditory or in both mediums. While there is no specific language requirement for an influencer’s disclosure statement, the FTC states that it must contain “simple and clear language.” The statement must also be made “in the same language as the endorsement itself.” For example, potential terms that may be utilized include “advertisement,” “ad,” “sponsored,” “ambassador,” “paid,” or “partner,” as well as incorporating disclosure hashtags such as “#ad,” “#partner,” or “#sponsored.” This disclosure recommendation applies to any recorded videos, such as those distributed on live platforms such as YouTube, during any live online streams such as those on Twitch as well as for all non-static social media posts, including Instagram Stories in addition to Snapchat posts. Overall, there are a variety of legal factors that small business owner should be aware of and consider prior to commencing business as well as when operating an on-going enterprise. As discussed, the above are just a few select issues that proprietors need to be aware of and must consider when operating a company. These are in addition to many others that have been explored in prior articles. For a further explanation, please contact an attorney specializing in the field. This article is not intended as legal advice, as an attorney specializing in the field should be consulted. © 2022 The Jacobson Firm, P.C02-15-22 – JUSTIN M. JACOBSON SPOKE AT A WEBINAR ON SOME COMMON LEGAL PROTECTIONS FOR SMALL BUSINESS OWNERS HOSTED BY THE SMALL BUSINESS UNIVERSITY ONLINE
(New York, NY) – Justin M. Jacobson recently spoke at a webinar on “Some Common Legal Protections for Small Business Owners” hosted by the Small Business University as part of Small Biz Expo 2022. This webinar explored various legal protections available for existing and prospective small business owners. This discussion included information about the use of business entities such as LLCs and corporations, intellectual property protection of a businesses’ assets utilizing trademark and copyright law, the protection of company’s “trade secrets,” the benefits of contracting with third parties as well as an exploration of some employment and immigration legal considerations.
Some Intellectual Property Law Considerations When “Minting” An NFT
By Justin M. Jacobson, Esq.
The current buzz in the entertainment, sports, gaming, fashion, and art worlds as well as in other lifestyle, business, and technology areas are the “metaverse” and “non-fungible tokens” known as “NFTs.” However, it is crucial that an individual or company attempting to launch or “mint” their own NFT or any associated blockchain collection or token is aware of all the relevant legal considerations related to this business transaction. While there are many pertinent ones, including those focused on securities law, tax and other financial regulatory matters, this article will solely explore a variety of relevant intellectual property protections and considerations. This includes examining the benefits of copyright law, trademark law, and the drafting of proper licensing terms related to the ownership and usage of the digital asset. This piece also explores potential ownership rights monitoring and enforcement efforts that a project owner or a NFT purchaser might undertake to protect their virtual asset.
Intellectual Property Law and NFT Creation
While the U.S. government and others around the world are still determining how to best regulate and to effectively tax various NFTs and other associated blockchain “assets,” such as cryptocurrencies and select NFT projects; another paramount legal consideration is the intellectual property rights in the associated digital art as well as matters related to the underlying ownership rights in the specific NFT or other digital blockchain linked asset. Consequently, when a party is creating their own NFT project, whether a single token or an entire multi-piece collection, it is crucial to ensure that the intellectual property related to the project is properly cleared, protected, structured, and the ownership rights are expressed in writing, in order that that a purchaser is fully aware of what they do and do not receive when purchasing a specific cryptotoken.NFT Contract Law - Drafting and Enforcing NFT Usage and License Terms and "Smart Contracts"
As a result, a company launching an NFT must be aware that an NFT collection drop has two contracts at work, the "smart" contract and the "usages and license" term agreement. The "smart" contract is blockchain linked aspect that automates handles the transfer process, including documenting ownership and transfers of the NFT, distributing and calculating fess and royalties, and anything else the creator programs. In addition to this agreement, a separate contract addressing the use of an NFT is prudent. When crafting these documents, it is crucial to ensure that a valid and clear license exists so that all parties understand what rights are transferred and how the purchaser may or may not use the digital asset. This includes whether a buyer has received the underlying copyright in the work as well as whether they are permitted to undertake any commercial or non-commercial uses of it. A lack of clearly expressed rights and usage terms could lead to potential issues related to the NFT’s ownership which might impact its overall value. Additionally, since many existing third-party NFT marketplaces, including Opensea, do not provide a minting party with an opportunity to specify which rights are provided to a purchaser in a marketplace listing, it is imperative that both licensor (minter) and licensee (purchaser) know exactly what each party receives in a specific transaction. As a result, the project creator should clarify the exact usages for an NFT, including how wide or narrow the owner’s rights are. In this regard, certain NFT marketplaces and platforms, such as Open Sea, provide a minting party with the opportunity to insert a “third party link to the creator’s website [… and] such website may include [additional] Purchase Terms governing the use of the NFT” which the NFT purchaser “will be required to comply with.” (Section 5 – Third-party Content and Services) This provides the creating party with an opportunity to include additional ownership terms to ensure that both parties in the transaction understand what is acquired and how the buyer can or cannot utilize the NFT. Consequently, when drafting NFT license terms, a party might include provisions pertaining to the right of the buyer to publicly “display” the NFT, such as a public art piece in a gallery. It could also determine whether or not the purchaser is permitted to create copies or other “derivative works” of the digital asset and whether this can be done for commercial, non-commercial purposes (i.e., only for the owner’s personal use) or both. Terms of use could also address whether the buyer has the right to duplicate or otherwise create copies of the work such as by designing and selling merchandise containing the digital asset. Since the rightsholder owns the digital property, they can dictate the terms and usage of the NFT. As a result, a variety of NFT licensing and usage approaches exist with many variations available. For instance, some platforms prohibit any commercial use by a buyer of an NFT purchased on their platform, such as NBA Top Shot. (Section 4(iv)) In contrast, another approach to NFT ownership are those sales platforms that provide the minter with the ability to override a commercial prohibition if this information is “specified by the Seller of a Crypto Asset in writing,” such as is available on Makers Place. (Section 5(d)) Furthermore, some existing NFTs specifically grant the token purchaser with an “unlimited, worldwide license to use, copy, and display the purchased art for the purpose of creating derivative works based upon the art,” such as the Bored Apes Yacht Club (BAYC). (Ownership – Paragraph iii) As a result, various owners have established their own business ventures utilizing the digital artwork, including the creation of a record label as well as individuals selling their own apparel lines incorporating their NFT design. Finally, other NFT projects may place a set monetary limitation on a purchaser’s commercial usage of an NFT. For example, CryptoKitty places a “$100,000” limit on the amount that an owner of a “Purchased Kitty” can generate from sales related to the digital work. This usage structure gives additional utility and value to the asset owner and may be a way to balance both parties’ rights instead of prohibiting all commercialization of an NFT or providing unlimited commercialization of it. (Section 3(c)(ii)) In addition to confirming that the ownership and usage terms of an NFT are clear; a project’s IP owners must ensure that the party, whether the original owner or the purchaser, has the ability, duty and the contractual right to police and prevent any stolen, fake or “plagiarized” NFTs, including mandating this party to utilize any appropriate DMCA or other copyright infringement procedures to protect the rightsholders’ interest in the NFT. This means that a minter or a purchaser must monitor the active NFT marketplaces for any existing infringements; and, if any are identified, the party must take prompt enforcement action to prevent the unauthorized use. For instance, the individual could reach out directly through the marketplace platform or may utilize other similar takedown notice procedures or other appropriate steps, such as issuing cease and desist and other demand letters, where necessary. Another provision that is beneficial are those that address and provide indemnification to the minting party for any improper or illicit actions undertaken by the NFT owner. Similarly, a prospective NFT purchaser may desire similar indemnification language as well as some contractually obligation that the NFT creator to polices or provides the NFT holder with the right to pursue any infringements made by a third parties as well as to ensure that the purchaser have proper rights to the acquired digital collectible.Trademark of NFT Collection Name or Company Name for Metaverse Inclusion or NFT digital items
Another beneficial legal protection for an NFT owner is the usage of trademark law. Similar to other public identifiers, such an artist or performer’s name, a gamer-tag or a band name, an NFT collection name as well as an existing company or a new brand name can receive trademark protection. This protection might apply to a particular project or collection’s name or logo as well as for a company’s name, logo, color, slogan, or hashtag in a variety of digitally focused business categories and goods. This includes potentially applying for protection for digital assets and NFTs, for downloadable virtual goods, or even for retail stores featuring specific virtual goods. In fact, this has become a new trend with both existing NFT projects as well as for established brands applying for trademark protection in the metaverse and in other digital token-related categories, including McDonald's. Additionally, the retail store Saks applied for protection for its brand name “SAKS” in Class 009 for “digital media, namely, digital collectibles, digital tokens, non-fungible tokens (NFTs) and digital art.” (U.S. Serial No. 90/789,965). Similarly, sportswear company, Nike who had previously activated in the “metaverse” with games such as Roblox, has also applied for protection for its brand name. This includes the company submitting trademark applications to protect its name, “Nike” as well as for its “swoosh” logo (U.S. Serial Nos. 97/095,855 and 97/095,944) in the metaverse. The company has applied in several international classes, including Class 009 for “downloadable virtual goods, namely, computer programs featuring footwear, clothing, headwear, eyewear, bags, sports bags, backpacks, sports equipment, art, toys and accessories for use online and in online virtual worlds,” in Class 031 for “entertainment services, namely, providing on-line, non-downloadable virtual footwear, clothing, headwear, eyewear, bags, sports bags, backpacks, sports equipment, art, toys and accessories for use in virtual environments,” as well as in Class 035 for “retail store services featuring virtual goods, namely, footwear, clothing, headwear, eyewear, sports bags, backpacks, sports equipment, art, toys and accessories for use online; on-line retail store services featuring virtual merchandise, namely, footwear, clothing, headwear, eyewear, bags, sports bags, backpacks, sports equipment, art, toys and accessories.” The brand has gone even further by applying for trademark protection in other IP assets such as its marketing slogan, “Just Do It” (U.S. Serial No. 97/096,236) as well as for another one of its clothing brands, the “Jordan” brand (U.S. Serial No. 97/096,950) in similar classes. Additionally, a well-known NFT project, “Bored Ape Yacht Club” has applied for protection in a variety of classes for its project name including in Class 016 for “digital collectibles; digital collectibles sold as non-fungible tokens,” in Class 035 to “maintain and record ownership of digital illustrations; maintain and record ownership of digital illustrations represented by non-fungible tokens; providing a website featuring an online marketplace for exchanging digital collectibles” and in Class 045 for “online social networking services provided through a members-only website; computer services, namely, creating an online community for registered users to access a collaborative graffiti board” (U.S. Serial No. 90/739,977). In addition, the same owners have applied for protection of its BAYC logo in several classes for various merchandise such as “jewelry,” “hats,” t-shirts,” “skateboards, and “plush toys.” (U.S. Serial No. 97/015,931) Similarly, another highly successful project, “Cryptopunks” has also applied for protection for various classes for its NFT collection name. (U.S. Serial No. 90587519) In addition to applying for protection in an NFT project or collection name, proper policing of an existing brand name and other protected IP is crucial for a new company starting in the space as well as for an existing venture expanding into the sale of digital assets and collectibles or other metaverse-related services or products. This means that individuals and businesses must monitor any existing NFT usage related to their company or product name for any potential infringing or other unauthorized use of a protected asset. In fact, there is an existing dispute related to the usage of a protected product name. Currently, the owners of “Birkin” are in an on-going dispute with the creators of the digital “Meta Birkin” NFT project related to the unauthorized usages of their protected trademark in “Birkin” (U.S. Reg. No. 2,991,927).Copyright Protection For NFT Designs And Collections
Finally, as with any created work that is fixed in a tangible medium of expression, an NFT design or a series of avatars or digital artwork pieces may be eligible for copyright protection. Since an NFT design is fixed in a digital file (i.e., a JPEG file), such as a “profile picture” (PFPs) NFT, a single image or a set could be potentially submitted to the U.S. Copyright Office for copyright registration for the created art or for a series of images. There are many benefits that copyright registration affords the owner, including protecting against any infringing usage of the protected imagery and permitting the party to file a copyright infringement claim in U.S. federal court. Registration of a work can also be useful in policing any unauthorized usage or sales containing the image with social media platforms as well as permits the utilization of U.S. Customs and Border services to impound and stop any counterfeit goods that feature the protected design from entering the marketplace. Overall, as the NFT craze continues to build and as more companies and brands invest as well as build into the “metaverse;” legal protection and structuring will only become more important. Therefore, it is imperative that any party operating in the space understand and properly approach the space, including protecting themselves and their creative assets as well as clearly defining a purchaser’s rights in their acquired digital asset. This article is not intended as legal advice, as an attorney specializing in the field should be consulted. © 2022 The Jacobson Firm, P.C.02-09-22 – JACOBSON GUEST LECTURES FOR DREXEL UNIVERSITY’S BUSINESS OF ESPORTS CLASS
(New York, NY) – Justin M. Jacobson was a guest lecturer for the Business of Esports class at Drexel University, which is part of their BSBA in Esports Business program. While speaking to the class, Justin explored his trajectory from law school to practicing entertainment and esports law as well as discussed, his esports legal and business industry experience. He spoke about his day-to-day role as an esports attorney working with professional esports players, streamers, content creators, casters, and other gaming personalities. He also highlighted some important contractual clauses that a professional gamer or other gaming talent must be aware of. Finally, he provided some insight on legal matters related to player rights as well as “name and likeness” considerations.
02-02-22 – JACOBSON GUEST LECTURES FOR NORTHWOOD UNIVERSITY’S ESPORTS EVENT MANAGEMENT AND PRODUCTION CLASS
(New York, NY) – Justin M. Jacobson was a guest lecturer for the Esports Event Management and Production class at Northwood University. While speaking to the class, Justin explored his past esports industry experience, including his day-to-day role as an esports attorney working with professional esports players and gamers, streamers, content creators, casters, coaches and other gaming talent. He also highlighted some important legal and business considerations a company or an individual should be aware of when operating and managing an esports event. In addition, he provided some insight on legal matters related to esports tournament and event licensing from game publishers and developers.
12-03-21 – JACOBSON GUEST LECTURES FOR SEVERAL UNIVERSITIES ON ESPORTS BUSINESS AND LAW
(New York, NY) – Justin M. Jacobson was a guest lecturer at four different colleges over the past few months. This includes speaking at an esports marketing class at Seneca College in Canada. He also was a guest lecturer for esports students at Sacred Heart University in Connecticut where he discussed the esports business and law. He also explored the intersections of fashion, entertainment, and the gaming world. Justin then spoke at the La Salle University about his experience as an esports attorney. Most recently, Mr. Jacobson engaged with esports marketing and business students at Harrisburg University about esports law and the role an esports attorney plays in the esports business ecosystem. During all of these speaking engagements, he answered questions and discussed matters related to the esports business and law field, including on NFTs, digital collectibles and pitfalls that professional games may encounter.
11-08-21 – Jacobson hosts “Professional Job In Esports” information session during SIEGE2021 hosted by Georgia Game Developers Association
(New York, NY) – Justin M. Jacobson recently hosted an information session focused on “Professional Jobs in Esports” as part of the SIEGE2021, a conference hosted by the Georgia Game Developers Association. This webinar explored the various professional careers in the esports and competitive gaming world. This includes looking at the variety of jobs that exist as a professional gamer as well as in other esports businesses such as esports teams, event organizers and game developers. The session continued by describing many of the growing other professional occupations that are now servicing the esports world, including esports attorneys, accountants, financial advisors, and other career professionals who are now working in the esports and professional video game world.
Enjoy the full information session below.
https://youtu.be/e29aVsVBt78
Trademark Law Update: The Trademark Modernization Act
In March 2020, Congress passed the Trademark Modernization Act of 2020 (“Trademark Modernization Act”). Depending on which side you sit on, this was either a great step forward or backward for trademark owners. If nothing else, this tightens up the practice of registering and keeping registered trademarks; and, aims to prevent those who are merely claiming rights to goods or services which they are not actually providing which may prevent other rightful users from obtaining protection. As a result of the Trademark Modernization Act, the United States Patent and Trademark Office (U.S.P.T.O.), the government agency responsible for administering registered trademarks in the U.S., have instituted proposed rulemaking related to these changes. These suggested alterations include ex parte proceedings to cancel unused registered marks which could be a way to clear out some inappropriate registrations. Expungement proceedings are also proposed which would allow third parties to request the cancellation of some or all of the goods and/or services covered by an existing registration when the owner is not actually using the mark for the specified goods or services. Third parties may be able to request a re-examination proceeding under the proposed new procedures. That will subject an existing trademark holder to an inspection regarding their actual mark usage. This includes an expansion to permit interested parties to file Letters of Protests on additional grounds than previously existed, including for conflicting prior trademark uses as well as introducing evidence that a mark is not actually in use for the identified goods or services. Finally, under the proposed rules, “applicants (excluding Madrid Section 66(a) applicants) and registrants will be required to respond to office actions within three months.” That means that the response period to an Office Action Letter will be shortened from six months to three months which requires an owner to quickly respond to prevent the loss of their existing application or registration. These new procedures could go into effect before the end of the year. This reminds everyone to be careful of the claims made in trademark applications and to avoid fiction when dealing with the U.S.P.T.O. This is especially true when claiming a brand in goods or services that an owner is not actually using or intending to use as these could cause an existing application or registration to be cancelled or otherwise prevented. This article is not intended as legal advice, as an attorney specializing in the field should be consulted. (C) 2021 The Jacobson Firm, P.C.10-06-21 – Jacobson Acts As A Panelist For “They Aren’t Playing Games: The Growth, Challenges and Legal Issues in Esports” Panel As Part of PLI’s Sports Law Program
(New York, NY) – Justin M. Jacobson recently provided insight on “They Aren’t Playing Games: The Growth, Challenges and Legal Issues in eSports” panel as part of the Practising Law Institute’s (PLI) Sports Law 2021 program. In fact, Justin was joined by world-class esports and sports medical doctor, Dr. Melita Moore. This panel explored the various legal issues related to the esports world as well as explored information on advising professional gamers, streamers, and content creators. The panel discussed the growth of esports globally as well as examined a multitude of legal challenges that a professional esports athlete might encounter, including proper brand and trademark protection, visas and immigration, and player and sponsorship contract negotiation matters. It finished by exploring future of esports and gaming law, including the use of NFTs and other digital collectibles in esports and gaming space and touched on how esports will continue to grow at the collegiate, high school and recreation levels.
JEFFREY E. JACOBSON NAMED SUPER LAWYER AGAIN IN 2021
(New York, NY) – Jeffrey E. Jacobson, President of The Jacobson Firm, P.C. has been selected for an eighth year in a row as a 2021 Super Lawyer. In this role, Mr. Jacobson will be listed in the New York Times Magazine as well as on the “Super Lawyer” website under Intellectual Property. Only 5% of the attorneys in the New York Metro area are selected to be listed with Super Lawyers. For over three decades, this publication has been regarded by both the profession and public as the most credible and definitive guide to legal excellence in the United States. Super Lawyers select attorneys using a patented multiphase process consisting of peer nominations and evaluations based on 12 indicators of peer recognition in addition to professional achievement to receive this award.
06-30-21 – JACOBSON FIRM ATTORNEYS JUSTIN M. JACOBSON, AND PABLO G. VELEZ SPOKE ON A PANEL ON IMMIGRATION, COPYRIGHT AND TRADEMARK LAW MATTERS FOR ESPORTS TEAMS, PROFESSIONAL GAMERS AND STREAMERS HOSTED BY RITUAL MOTION AND COPE
(New York, NY) – The Jacobson Firm’s lawyers Justin M. Jacobson and Pablo G. Velez recently spoke on a panel titled “Esports Business & Law Information Session: A Look at Visas, IP Law & Tax Matters for Professional Gamers, Streamers and Teams” hosted by Ritual Motion and Coalition for Parents in Esports (COPE). This webinar explored various visa and immigration law concepts related to the esports and professional gaming industry. This discussion included information about visas and immigration for professional gamers, coaches and esports organizations as well as examined some potential evidence that might be beneficial when preparing a visa application. The panel also looked at the benefits of copyright and trademark protection as well as explored how gamers, streamers, content creators and esports teams are currently utilizing trademarks for brand protection. This panel can still be seen here.